Legal
Cookie policy
Last updated: 26 October 2026
In plain terms
We use one small record to remember your cookie choice, and Google Analytics cookies only if you accept them.
Nothing optional is set until you choose. You can change your mind at any time from the Cookie settings link at the bottom of every page.
1. What cookies are#
Cookies are small text files a website saves in your browser. Similar technologies, such as your browser's local storage, work in much the same way. Some are needed for a site to work. Others, such as analytics cookies, are optional, and we can only use them with your agreement.
2. The cookies we use#
This is everything the website stores on your device. The analytics rows only apply if you accept analytics cookies.
| Name | Provider | Purpose | Category | Duration |
|---|---|---|---|---|
| sf-consent | Simply Filtered (this website) | Remembers your cookie choice, so we don't ask on every page. Stored in your browser's local storage, not as a cookie. | Necessary | 12 months, then we ask again |
| _ga | Google Analytics | Tells visits apart, so we can count visitors without knowing who they are. | Analytics | 2 years |
| _ga_<ID> | Google Analytics | Keeps track of a visit across the pages you view. | Analytics | 2 years |
We use Google Analytics with Google Consent Mode. Until you accept, Google Analytics isn't loaded at all, so no analytics cookies are set and nothing is sent to Google.
3. Changing or withdrawing your consent#
You can change your choice at any time, and withdrawing consent is as easy as giving it. Use the Cookie settings link at the bottom of every page. If you switch analytics off, we stop using it and remove its cookies from your browser. We ask again after 12 months, or sooner if the cookies we use change.
4. Controlling cookies in your browser#
You can also see, block or delete cookies in your browser's settings. Each browser does this a little differently; its help pages explain how. If you block all cookies, some websites may not work properly.
5. More information#
Our privacy policy explains how we handle your personal data. For independent advice about cookies, see the Information Commissioner's Office.
We may update this policy if the cookies we use change. The latest version will always be on this page, with the date it was last updated.